Marketing Manager – Asset Management / $60k P/M / Contract

Duration: 6-Month Contract
Location: Hong Kong

An established financial services organisation is seeking an experienced Marketing Manager to support its asset management and investment products business. The successful candidate will develop and deliver integrated marketing campaigns targeting wholesale and institutional investors across multiple channels.

Key Responsibilities

• Develop and implement marketing strategies and campaigns to strengthen brand awareness and promote investment products and services to wholesale and institutional investors.
• Partner closely with investment, product and distribution teams to create thought-leadership content, including market insights, articles, videos, presentations and LinkedIn content.
• Develop investor education materials to improve understanding of investment funds, ETFs and broader market themes.
• Manage external communications, social media, public relations and brand-related activities.
• Create and maintain marketing collateral, including product brochures, fund presentations, factsheets, pitch decks, website content and digital materials.
• Plan and organise client events, investment conferences, webinars and seminars to engage existing investors and attract new prospects.
• Conduct competitor and market analysis to identify industry trends, product developments and new marketing opportunities.
• Ensure marketing materials and campaigns comply with internal governance standards and relevant Hong Kong financial-services regulations.
• Manage external agencies and vendors where required, ensuring projects are delivered within agreed timelines and budgets.
• Support additional marketing initiatives and ad-hoc projects assigned by the line manager.

Requirements

• Degree holder in Marketing, Communications, Business, Finance or a related discipline.
• Minimum 5 years of marketing experience within financial services, with recent experience in asset management, investment management, private banking, securities or wealth management.
• Strong knowledge of investment products, including mutual funds, unit trusts and ETFs.
• Demonstrable experience marketing financial products to wholesale, institutional, professional or intermediary investor audiences.
• Experience producing regulated financial marketing materials, including fund brochures, factsheets, presentations and investor communications.
• Good understanding of Hong Kong’s financial-services regulatory and compliance environment, including the review and approval process for investment marketing materials.
• Strong stakeholder-management experience, with the ability to work closely with investment, product, distribution, compliance and legal teams.
• Excellent written and spoken English and Chinese; proficiency in Cantonese and written Traditional Chinese is highly preferred.
• Strong project-management skills with the ability to manage multiple campaigns and deliver within tight deadlines.

Argyll Scott Asia is acting as an Employment Business in relation to this vacancy.